Should Funeral Homes Post Obituaries On Their Facebook Page?
YES.
Should Funeral Homes Post Obituaries On Their Facebook Page?
YES.
An obituary is big, local news. No wonder the obituary column was the most read page in the newspaper. Today, families expect their funeral home to publish their loved one’s obituaries. For you, obituaries on Facebook drive traffic to your website, plus it’s powerful word-of-mouth advertising because it tells your community the family chose you.
Effective Local Advertising for Funeral Homes on Facebook.
Why should you advertise on Facebook in a certain way? Facebook is the biggest local media in your market. It’s what the newspaper used to be. According to Pew Research (April 2021), Facebook reaches 73% of all adults 50-64, 3 out of 4 women 18+, and 50% of adults 65+.
How do you start? Most prospective customers tell us they don’t know what Facebook is, they don’t know how it works, and they don’t have a lot of free time to figure it out. They also worry about what their competitors are doing on Facebook. They don’t know that, either.
You can grow your business with Post and Boost on Facebook. We’ve discovered how advertising on Facebook in a certain way can expand your brand, your connection to your community, and grow your call volume.
Give us a try. Bill A Johnston is a Facebook Expert for Funeral Homes, a 25-year radio broadcast veteran, and author of the book, “How Facebook Works for Funeral Homes.” He’s written and published thousands of posts for funeral homes with Post and Boost. He can do the same for you.