Bill A Johnston to Deliver Technology Continuing Education for NFDA Expo 2020

Bill A Johnston to Deliver Technology Continuing Education for NFDA Expo 2020

Bill A Johnston, President of Post and Boost, Facebook Experts for Funeral Homes, and Author of the book, “Why Facebook Works for Funeral Homes” will be providing Continuing Education for funeral professionals during the NFDA Virtual International Convention & Expo 2020 October 20-22. His session is slated for Wednesday, October 21, at 2:30 Central Time.

Bill A Johnston, President of Post and Boost, Facebook Experts for Funeral Homes, and Author of the book, “Why Facebook Works for Funeral Homes” will be providing Continuing Education for funeral professionals during the NFDA Virtual International Convention & Expo 2020 October 20-22. His session is slated for Wednesday, October 21, at 2:30 Central Time.

Who Will Benefit From This Workshop?

Who Will Benefit From This Workshop?

This session is ideal for 1) A funeral professional who is not a Facebook user but keeps hearing why they should be using Facebook, 2) someone who already has a Facebook page, maybe they’re posting obituaries, may have an employee posting messages from time to time, or 3) an owner or operator who has 1,000’s of LIKES, maybe they’re using a service like ours, and they want to get one or two ideas to help them grow to the next level.  OR Anyone who is tired of buying advertising that doesn’t work. 

This session is ideal for 1) A funeral professional who is not a Facebook user but keeps hearing why they should be using Facebook, 2) someone who already has a Facebook page, maybe they’re posting obituaries, may have an employee posting messages from time to time, or 3) an owner or operator who has 1,000’s of LIKES, maybe they’re using a service like ours, and they want to get one or two ideas to help them grow to the next level.  OR Anyone who is tired of buying advertising that doesn’t work. 

What Are the 4 Takeaways From the Workshop?

What Are the 4 Takeaways From the Workshop?

1) What is Facebook, 2) How Advertising Works, 3) Why Facebook Works for Funeral Homes, and 4) Topics that resonate with Facebook users. You’ll also discover what makes your Funeral Home unique, your “Unique Sales Proposition.” Knowing your USP will make it easier to advertise on Facebook. 

1) What is Facebook, 2) How Advertising Works, 3) Why Facebook Works for Funeral Homes, and 4) Topics that resonate with Facebook users. You’ll also discover what makes your Funeral Home unique, your “Unique Sales Proposition.” Knowing your USP will make it easier to advertise on Facebook.